Zee Entertainment: Good show

Zee Entertainment put up a strong show in the latest December quarter. Sustainable content pipeline and expansion to new markets have aided the company’s growth.

Its Zee5 application too was able to sustain its momentum, with the company now reporting 56.3 million users as of December, a growth of 36 per cent over September 2018.

Zee’s revenues grew 18 per cent Y-o-Y in the third quarter. The domestic ad and subscription revenues grew at 21 per cent and 29 per cent Y-o-Y, respectively. Robust viewership, launch of new shows and increase in ad spends from various sectors such as auto and e-commerce have helped. Monetisation of video content from the digital business has also contributed to this growth. The operating profits (EBITDA) increased by 30 per cent, while net profits grew over 50 per cent Y-o-Y to ₹562 crore.

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